You don't need an SDR team in 2026
Outbound Engine
We build the lead engine and write the sequences — email, LinkedIn, X, wherever your buyers actually are. You show up to the meetings. We handle the rest.
Go-To-Market systems that pay for themselves. We build the outbound, RevOps, and AI workflows that grow your revenue without growing your team.
From the team behind Postel — used at
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Services
You don't need an SDR team in 2026
Outbound Engine
We build the lead engine and write the sequences — email, LinkedIn, X, wherever your buyers actually are. You show up to the meetings. We handle the rest.
Stop losing deals to bad data
RevOps & CRM
A messy CRM quietly costs you deals. We clean it up, build dashboards that show where revenue is slipping, and score leads against your real ICP.
Reach out before your competitors do
Account Intelligence
Hiring spikes, funding rounds, job changes. We watch your target accounts and reach out before anyone else notices.
Wired into your stack
GTM Automation
Pre-call research, CRM enrichment, inbound handling, job-change alerts — running on their own, wired into whatever you already use.
How we work
From audit, to build, to launch. 12 weeks total.
Audit & Strategy
We'll map your ICP, audit your stack, and create your 12-week activation plan.
Build
We'll wire the lead engine, sequences, and automations. All within your existing tools.
Launch
Launch begins. We'll ship outbound sequences, inbound automations, and reporting dashboards.
Measure & Optimize
Ongoing optimization across copy, lists, and targeting. Weekly reports and pipeline analytics.
Built by us
AI Content Platform with Scheduling Engine
We built Postel ourselves. No funding, no sales team — just product and GTM engineering. 4,500 users and 130K organic visitors without running a single paid ad. The lessons from building it are what 11x runs on.
4,500+
users
$3,200
peak MRR
130K+
organic visitors / mo

Guys, you're awesome. Thank you for being available almost 24/7 and for fixing bugs so quickly, including during weekends and outside normal working hours. I honestly did not expect this level of service, and I really appreciate how responsive and supportive you have been throughout the whole process
You're working with two founders who build, ship, and actually give a shit about your numbers.
Joschua Sünneke
Joschua finds the manual work in your GTM and automates it. If a process is slowing your revenue down and nobody's fixed it yet, that's usually his starting point
Co-Founder, Process & Automation
Robin Faraj
Robin's a software engineer who got obsessed with growth and AI. He's worked with pre-seed founders, enterprise teams, and most things in between. Now he builds the AI systems behind everything 11x ships.
Co-Founder, Engineering
Frequently asked questions
GTM systems — outbound, RevOps automations, AI workflows, and account intelligence. Built so you can grow without hiring more reps.
Setup takes about 4 weeks — ICP validation, data infrastructure, copy, domain warmup. Outreach goes live in week 4. Most clients are in qualified conversations by weeks 5 or 6.
A good SDR in the US costs €200k+ loaded — salary, benefits, tools, management time. They take 3 months to ramp. When they leave, the system leaves with them. We build infrastructure that stays in your stack, generates pipeline in weeks, and costs a fraction of that.
We commit to a target with you upfront — one that more than covers what you're paying us. If we hit week 12 and you're not there, we keep working until you are, at no extra cost. We only take on projects where we're confident we can hit it.
A clear sense of who you sell to, someone available to take calls, and a domain we can use for outreach. We handle the rest — research, copy, tooling, setup, iteration.
Everything lives in your stack — your Clay tables, your sequencing tool, your CRM. We don't create dependencies. The whole point is that it keeps running after we hand it off.
Yeah. GTM is our focus, but we also do internal tooling, custom automations, MVPs, and AI advisory work. Tell us what you need.
If you're pre-revenue, still finding product-market fit, or already have an outbound motion that's working — probably not us. We do our best work with post-raise B2B teams that have a clear ICP and need the infrastructure to match it.